“In my judgment, I think VR is a bit further out there for mainstream, mass market applications and applications that consumers can invest a lot of time in versus short snacks of entertainment,” Fils-Aime told Bloomberg.As pointed out by the linked article, Nintendo's last foray into VR (the Virtual Boy) was disastrous that the company may be hesitant to revisit it. Fils-Aime is also right that VR is anything but cheap. You need quite a lot of graphical horsepower to deliver a convincing virtual reality experience and on top of this you also need a $600 - $800 headset. Pricing needs to come down significantly to reach the mainstream market.
“For us, we want to make sure that technology is mainstream,” Fils-Aime continued. “We want to make sure the technology represents strong value to the consumer… So the way we look at VR or even AR… for us the technology has to be at a point where it can be mainstream, and then it takes content creating companies like us to really make things that the consumer wants to experience, that they want to jump into the particular technology.”
Nintendo claims VR is not ready for mainstream adoption
Posted on Tuesday, June 21 2016 @ 14:22 CEST by Thomas De Maesschalck