MSI shipped a total of two million graphics cards in the first half of the year, an increase of 31.6 percent versus the same period a year earlier. Sales in the second half are expected to come in at around 3 million units, according to a DigiTimes report. The site mentions the higher marketshare of NVIDIA GPUs and MSI's success in the gaming laptop market are major factors for MSI's large growth:
MSI's large growth in 2016 graphics card shipments will be mainly because graphics cards equipped with Nvidia GPUs have reached a global market share of nearly 80%, the sources said. In addition, the large growth will be partly due to gaming notebook sales which have boosted its brand image, the sources indicated. MSI aims to ship 1.2 million gaming notebooks in 2016, increasing 33.3% on year, for an operating profit of NT$3 billion, the sources noted.