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AMD predicts return to Athlon 64-like marketshare

Posted on Tuesday, March 13 2018 @ 17:13:58 CET by


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AMD held a "One Year Ryzen Anniversary" conference call to celebrate the birthday of its Ryzen lineup. During the call, Jim Anderson, SVP and GM of Computing and Graphics at AMD, mentioned the company's goal to return to the level of marketshare it held during the Athlon 64 days. AMD aims to achieve this by offering more cores for less money than Intel.
When asked about market share status and goals, Jim Anderson, SVP and GM of Computing and Graphics at AMD, mentioned that their near-term goal is reaching levels that the company enjoyed during their early-2000s market-leadership that they had thanks to the Athlon64 processors, which were strong competitors to what Intel offered at the time. Specifically, Jim said "I don't see any reason we can't get back to historical share levels that AMD has enjoyed in the past." Back in the 2000s the company boomed on a market share above 20% for desktop and slightly below 20% for notebook, also thanks to Intel's weakness in driving technology forward.
AMD says it had a marketshare of 12 percent in Q4 2017, up from 8 percent in Q4 2016.



 



 

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