
We haven’t heard many specifics about Google’s video game plans, but what we have heard is that it’s a three-pronged approach: 1) Some sort of streaming platform, 2) some sort of hardware, and 3) an attempt to bring game developers under the Google umbrella, whether through aggressive recruiting or even major acquisitions. That’s the word from five people who have either been briefed on Google’s plans or heard about them secondhand.The article explains Google definitely is pursing a lot of angles here. At the start of the year, the firm hired Phil Harrison, a veteran video game executive who spent a big chunk of his carrier as top manager of Microsoft's Xbox and Sony's Playstation division. Google is also hiring experienced game developers and marketers from firms like EA, Sony's PlayStation unit, and other top devs.
Game streaming isn't a new concept but so far it hasn't gained a lot of traction. Lots of companies are trying, but so far we haven't seen a killer app.