SeaSonic closes deal with analog mechanical keyboard maker Wooting

SeaSonic announced it will start distributing the Wooting analog keyboards in the American and European retail channels. Wooting is a small startup from the Netherlands, the firm's Wooting one is world's first analog mechanical keyboard. This peripheral uses the Flaretech Prism Switch, which results in pressure sensitive keys. At the moment, the Wooting one is sold via Amazon for $142, the SeaSonic deal should result in wider availability.

On the company's blog, the Wooting founders explains the deal will enable Wooting to expand its sales channels, to tap into SeaSonic's dedicated marketing team, and to improve its cashflow.

Sea Sonic, a world leader in PC and industrial power supply design and manufacturing, announces exclusive sales and distribution cooperation with Wooting, the company behind the world’s first and most advanced analogue mechanical keyboard for the PC gaming market.

Sea Sonic’s global presence and strength in the American and European retail channels provide a strong platform to give consumers better access to Wooting products. Calder Limmen, Co-founder and CEO explains in great detail what the collaboration means for Wooting in his latest blog post article.

The partnership between Wooting and Sea Sonic is a perfect fit. Both companies are the front-runners in their respective domains where their collaboration is strengthened by their core beliefs: innovation, performance and quality.

Two years ago, three PC gaming enthusiasts came together and raised over EUR 135,000 on Kickstarter to design, build and deliver the world’s most advanced analogue mechanical keyboard with the goal of making analogue mechanical keyboards the industry standard. Wooting has since cultivated a loyal and active community that swears by this technology.

“We feel excited to work together with Sea Sonic. Their global presence, experience and network will strengthen our weak areas as a small company. This allows us to place more focus on the future adaptations of analogue input technology, product experience and our awesome customers.” - Calder Limmen, Co-founder and CEO of Wooting

Since 1975, Sea Sonic has been designing and producing PC power supplies keeping a strong focus on innovation, performance and quality. The company prides itself in many first-to-market achievements while placing utmost importance on being customer-centric in channel development and after sales support.

“We believe that by working with Wooting, the forerunner and the best company behind analogue input technology, Sea Sonic not only supports and invests in technology advancement, but also helps innovation reach a wider audience.” - Vincent Chang, CEO of Sea Sonic Electronics Co., Ltd

Together, Wooting and Sea Sonic present to the public a revolutionized gaming and typing experience and provide world-class support to their global customers and business partners.