NVIDIA has no plans to resurrect the Shield Tablet

Posted on Thursday, Jan 10 2019 @ 11:34 CET by Thomas De Maesschalck
NVDA logo
Speaking to journalists at CES, NVIDIA CEO Jen-Hsun Huang revealed that consumers shouldn't be expecting a new Shield Tablet. Huang said NVIDIA is not interested in copying a competitor and maybe selling a product cheaper, pointing out that's not a way to inspire employees. Instead, NVIDIA wants to create new markets, expand the horizon, and create things that don't exist.

TechCrunch notes Huang was more upbeat about the Shield TV:
“Shield TV is still unquestionably the best Android TV in the world,” he said. “We have updated the software now over 30 times. People are blown away by how much we continue to enhance it.” And more (unspecified) enhancements are coming, he said.

“We are really committed to [Shield TV], but on mobile devices, we don’t think it’s necessary,” Huang said. “We would only build things not to gain market share. Nvidia is not a ‘take somebody else’s market share company.’ I think that’s really angry. It’s an angry way to run a business. Creating new markets, expanding the horizon, creating things that the world doesn’t have, that’s a loving way to build a business.”

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

Loading Comments