PCGamesN reports Intel is challenging AMD to a fight. The site talked to Jon Carvill, Intel VP of Marketing, as well as Chief Performance Strategist Ryan Shrout and got to hear that Intel is moving away from bigger and better specifications as its main sales driver. Instead, the company wants to focus on real-world performance.
“So you’re going to hear a lot about gaming CPUs this week,” says Jon Carvill, VP of marketing, says. “They may or may not come from certain three letter acronyms. That said, here’s what I want to challenge you. I want to challenge you to challenge them. If they want this crown come beat us in in real world gaming, real world gaming should be the defining criteria that we use to assess the world’s best gaming CPU. I challenge you to challenge anyone that wants to compete for this crown to come meet us in real world gaming. That’s the measure that we’re going to stand by.”
Among other things, Intel now says Cinebench R15/20 doesn't really matter as very few users actually use Cinema4D. Quite convenient of course, considering AMD is crushing Intel in this test.