AMD Radeon RX 6600 XT launching in August for $399?

It seems the release of AMD's Radeon RX 6600 XT is not as imminent as hoped. Based on commentary from YouTubers Coreteks and Moore’s Law is Dead, the estimated launch date of the Radeon RX 6600 XT is sometime in August.

No word about the Radeon RX 6600 (non-XT)

Both YouTube channels independently shared this news in a span of just a couple of hours, so odds are higher that the information presented is accurate. The Radeon RX 6600 XT is based on the Navi 23 GPU and will be the lowest-end desktop offering from AMD's RDNA2 lineup for the foreseeable future. It has 8GB GDDR6 memory.

The rumored pricing is higher than expected, though. AMD is reportedly targeting a MSRP of $399, which would be just $80 below the MSRP of the Radeon RX 6700 XT. In terms of performance, Coretek claims the RX 6600 XT will score in the vicinity of the Radeon RX 5700 XT and NVIDIA GeForce GTX 1080 Ti, plus or minus 5 percent. The card gets 32MB Infinity Cache but there will be no reference model. AMD will reportedly not sell its own version via amd.com, there will be only AIB models:

Furthermore, it is revealed that RX 6600 XT might not launch in reference form and the design that has leaked is strictly for promotional purposes. This means that RX 6600 XT will only launch with customizations from board partners and that AMD will not be selling this card through its official webstore. -- VideoCardz

At the moment, there is no word about the availability of the Radeon RX 6600 (non-XT).