Intel CEO looks forward to putting pressure on NVIDIA

Intel CEO Pat Gelsinger is hyping up the firm's GPU efforts. Within a couple of months, we'll see the first enthusiast-class GPUs from Intel. This is the chip giant's third attempt at breaking into the discrete video card market, after a failed attempt in the late 1990s and the Larrabee project in the late 2000s.

VideoCardz has some snippets from an interview with Intel CEO Pat Gelsinger and CFO George Davis. Gelsinger claims the geek is back and believes that for the first time ever, Intel is in a position to really put pressure on NVIDIA:

PF:- Will there be a Zen moment for Intel?

PG: We have a number of things going on over here[…] We are rolling out the heterogenous architecture that is part of Alder Lake where we have big and little cores, you know AMD only has one. We’ll have a higher performance and a more energy-efficient version of the core, pretty compelling, we’ll lay out our major vector enhancement stuff, we have our GPU architecture where we are gonna start being in a position to really put pressure on NVIDIA for the first time ever.

And we are laying out our IPU architecture when we get to our smart NICs and smart networking fabrics so three major architectural announcements this week that we think are pretty Zen-like.

And trust me, we have a few that are still cooking back in the labs that we are going to look forward to talking to people about that we think are a pretty dramatic step forward and well beyond anything that was talked about yet and some that might not be talked about for a couple of years but innovation, you know the geek is back.