"Digital single lens reflex cameras with interchangeable lenses are gaining in popularity as products have become easier-to-use and prices have fallen," said Ed Lee, director, Consumer Services and Digital Photography Trends Service, InfoTrends, Inc. "Consumers wavering between a higher-end compact digital and a digital SLR will take note of this new PENTAX pricing as will consumers who have been considering an upgrade to a digital SLR," added Lee.
World-renowned for decades for delivering small, lightweight, easy-to-use and affordable SLR systems including bodies, lenses and flashes, PENTAX now offers a suite of nine digital lenses specifically designed for use with PENTAX digital SLR bodies. Rebates up to $100.00 US on select lenses are currently available through March 31, 2006.