By offering a whopping 12GB of storage in a smaller footprint, the ST1.3 Series hard drive is a powerful solution for increasingly sophisticated media devices such as digital audio players, portable media players, and mobile phones. According to IDC, the worldwide mobile phone market is expected to grow 7% in 2006 to 857.9 million units. IDC forecasts that the worldwide converged mobile device market will reach 181 million units by the end of 2009(1) and worldwide portable multimedia player shipments are expected to grow at a compound annual growth rate of 95% between 2005-2009.
The new ST1.3 Series hard drive delivers new features specifically targeted at mobile media consumers. The drive's new size, 40x30x5 mm, allows for more streamlined media players product designs and fits nicely into current clamshell and candy-bar style mobile handsets. As part of its G-Force Protection feature set enabling skip-free, reliable media storage and playback, Seagate also includes an optional drop sensor. This will increase operational shock resistance 33% up to 2000Gs, enabling the drive to survive a 1.5-meter drop onto hard concrete or ceramic surfaces when properly mounted in a handheld device. The ST1.3 Series hard drive also delivers 30% greater power efficiency than previous models, enabling system designers and manufacturers greater choice in power supplies and system power-on hours.
Additionally, Seagate's unique Design Service Centers (DSC) provide dedicated design and integration support to help mobile device designers and manufacturers create innovative new consumer electronics products. DSC offers a variety of testing, integration and mechanical analysis services, to help customers design, innovate and deliver a new world of hard drive-capable entertainment.
The Seagate ST1.3 Series will begin shipping in the third calendar quarter of 2006.