Interview with AMD's marketing VP

Posted on Sunday, March 04 2007 @ 1:07 CET by Thomas De Maesschalck
Earlier this week DigiTimes had a chat with AMD's sales and marketing vice president Jochen Polster. Here's a snip:
Q: Now that AMD has acquired ATI and its graphic chip technology, will AMD launch a platform like Intel’s Centrino?

A: There is no such plan. In fact, a Centrino-like platform is not a very good strategy for AMD. If we limit our business partners to develop along the lines of a platform we set, then all PC products will eventually develop into similar solutions, which in the end would lead to a price war and minimize profits for all our partners. We believe in a open platform so our business partners can build and develop products that build on their strengths.
Check it out over here.


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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