Size matters. No matter what anyone says, size plays a very important part in our buying decisions, often at two totally opposite ends of the spectrum. When it comes to MP3 players or mobile phones, we generally look for the smallest devices we can find, that will slip unobtrusively into our pocket. When it comes to televisions (especially with the World Cup looming), it’s the bigger the better, with so many of us squeezing huge screens into rooms that really can’t accommodate them.



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