Orb Audio describes itself as a 'high-end manufacturer', which subscribes to an 'innovative direct business model'. The model in question is direct sales from manufacturer to end user, bypassing the traditional retail chain, and the inevitable cost mark-ups that this involves. Specifically, Orb claims that the system sampled here, which currently appears to be its only product, though it is available in various versions, ranks above many speaker systems that retail 'north of $2500'.



Link: TechRadar