When building a new computer, you have to keep in mind numerous things like ram speed, bus speed, video card speed and so on. Keeping these components cool is very crucial and so planning ahead for the cooling is always a plus. Cooling starts by using a simple fans and proper heat sinks in the places of need. What everyone seems to forget is the thermal compounds that provide a better heat transfer between components and the cooling equipment. Where it is a cpu or gpu or a chipset chips they all can benefit from using a thermal compound.



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