The biggest selling point of the Samsung R580 is the price. At time of publishing this laptop could be found online for around $599.99 USD which is pretty impressive when you consider all you get. Included in the R580's ~$599.99 USD price tag is a 500GB hard drive, Blu-Ray reader, 4GB of DDR3 memory and much more. All of these features packed inside of a very nice "touch of red" package make this a very appealing laptop for a very competitive price. . .