AMD Zen to be marketed as Ryzen?

A couple of new trademark registrations from AMD provide some clues about the marketing names of the company's upcoming products and technologies.

The most interesting perhaps is Ryzen, there's no hard evidence but the rumor mill believes there's reason to belief this may be the retail name of the first Zen processors. Perhaps we'll see something like the Ryzen SR7, Ryzen SR5 and Ryzen SR3 lineups.

Next is Threadripper, this seems to be the marketing name for AMD's version of Hyper-Threading.

Other new trademarks include Vara, Joro, Jitzu and Grok. We have no idea what these will be used for.

Lastly, we have a few additional trademarks such as VARA, JORO, JITZU, and GROK. Joro and Jitzu sound somewhat asian which suggests they may be related to Zen in some manner. They obviously aren’t related to the GPU side of things which tends to use stars or constellations as their inspiration. Grok and Vara however are way out there and I honestly have no clue where these two fit. Hopefully, we will find out more information at AMD’s upcoming New Horizons event in under 2 weeks.

Via: eTeknix