Sony Ericsson has launched a bunch of new phones; the J220, J230 and the Z300. The J220 is a stick phone optimized for ease of use with simplified one click menu access, the J230 features simplified menu access along with an FM radio and the Z300 is a clamshell phone with beautiful design lines, according to the company.
J220 – Simplicity and ease of use
The J220 is designed for ease of use. Consumers can choose their most familiar menu - either a single icon menu that is visually simple or the popular Sony Ericsson multi-icon menu that gives an at-a-glance overview of all the key functions. The one-click navigation key and icon markings on the navigation key make it simpler and easier to access the most commonly used functions. It has a large storage capacity for phone numbers (up to 500) and SMS (up to 200) and Style-Up covers are available from accessory outlets allow personalization. J220 is available in smooth black or sky blue.
J230 – Stay tuned in
A built in stereo FM radio enables consumers to be always tuned into their favourite stations for music, sports or news with the click of one button from the navigation key. The phone also comes equipped with a stereo hands free to enhance the user experience. A speaker phone in the back of the phone completes the package. J230 also allows a choice between the single or multi-icon menu styles and easy access to handset features with the one-click interface. Listening to the radio, answering a call, looking up a phone number, and starting an SMS message are all done in one click. The J230 comes in cosmo white, cherry red or deep blue and can also be personalised with the Style-Up covers. In addition J230 offers a large phone book (up to 500 phone numbers) and large SMS storage (up to 200)
Z300 – An elegant clamshell
This small, elegant clamshell available in granite grey or amethyst purple has great appeal for the style-conscious individuals looking for a simple phone that fits their mood, taste and lifestyle. Open the clam to reveal a bright, sharp colour display and a surprisingly large keypad plus a navigation key that reaches all the main functions in one click. Close the clam to lock the phone and the outer display shows the clock and incoming caller information. The Z300’s focus is on voice and text, but it also offers a phone book, calendar, reminders and alarm clock. Also it offers consumers to personalize their phones with the Style-Up covers available from accessory outlets. Also in addition there will be Crystal Décor included in every box, allowing customers to make their handsets more personal
Features at a glance:
|Imaging and messaging|
|128 x 128 pixels STN display||Yes||Yes||Yes|
|MMS, SMS, EMS||Yes||Yes||Yes|
|Single icon UI and Icon desktop||No||Yes||Yes|
|Polyphonic ringtones - 32 voices||Yes||Yes||Yes|
|Direct links for easy download||Yes||Yes||Yes|
|To-do-lists with reminder||Yes||Yes||Yes|
|Dual band GPRS 900/1800 & 850/1900||Yes||Yes||Yes|
|Standby time||250 hours||280 hours||280 hours|
|Talk time||5.5 hours||6 hours||6 hours|
The J220 and J230 will be available in Q1 2006 and the Z300 will be available in Q4 2005.