The reason why AMD allegedly did not sell 4770/4890 chips to Gainward was the Radeon 4850 card with GDDR5 memory. Partners did not like what Gainward did, ATI requested that Gainward stops advertising and selling the 4850 GDDR5 card. Gainward refused to do so. This was followed by the lack of 4850 chips for Palit, and the "punishment" was the lack of any 4770/4890 allocation.
In the future, Gainward and the whole Palit group plan to position their retail strategy on custom-build PCBs, with a straight policy of releasing a top-notch, no-cost-saving PCB for the high end model and optimizing for "higher-end" and "affordable price points".
Palit extremely unhappy with AMD's GPU policy
Posted on Wednesday, May 27 2009 @ 18:25 CEST by Thomas De Maesschalck