DV Hardware - bringing you the hottest news about processors, graphics cards, Intel, AMD, NVIDIA, hardware and technology!
   Home | News submit | News Archives | Reviews | Articles | Howto's | Advertise
DarkVision Hardware - Daily tech news
August 3, 2020 
Main Menu
News archives

Who's Online
There are currently 87 people online.


Latest Reviews
Ewin Racing Flash gaming chair
Arctic BioniX F120 and F140 fans
Jaybird Freedom 2 wireless sport headphones
Ewin Racing Champion gaming chair
Zowie P-TF Rough mousepad
Zowie FK mouse
BitFenix Ronin case
Ozone Rage ST headset

Follow us

Jim Keller was not a fan of the ARM-based AMD K12

Posted on Thursday, November 05 2015 @ 11:44:53 CET by

AMD logo
A couple of weeks ago PC enthusiasts were puzzled by the news that CPU architect Jim Keller had left AMD to take up a new position as chief architect at Samsung. Some assumed it was just his usual modus operandi, while others believed there could be a link with AMD's future.

Now FUD Zilla heard from sources close to AMD that Keller made some changes in AMD's design priorities. Keller reportedly did not favor the ARM-based K12 design and sidelined it in favor of speeding up development of the x86-based Zen architecture:
Fudzilla sources close to the matter have said that Keller made some changes in the design priorities. The K12 is an ARM-based product aimed for the server environment, At the end of 2015 no one has made any impact in the server market with an ARM based product.

The Zen was the most important product from AMD and Keller hoped that that the success of the Zen based server and desktop line will pull its nadgers out of the fire. But potentially there was some nice money to be made in server market. Even if Zen failed to beat Intel in performance, it will most likely be more affordable solution. This is how AMD could easily win some market share back for the company.



DV Hardware - Privacy statement
All logos and trademarks are property of their respective owner.
The comments are property of their posters, all the rest © 2002-2019 DM Media Group bvba