“The graphics add-in board market has defied gravity for over a year now, showing gains while the overall PC market slips. The silly notion of integrated graphics “catching up” with discrete will hopefully be put to rest now,” said Dr. Jon Peddie, president of Jon Peddie research, the industry’s research and consulting firm for graphics and multimedia.The report also mentions that Q4 2016 sales were 5.6 percent higher than the quarter before, thereby significantly beating the ten-year average of a shipments drop of 4.7 percent.
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If anyone doubted that the PC was the platform of choice for gaming, this quarter’s results will correct that incorrect misconception. The gaming market is lifting the entire PC market and has over whelmed the console market.
Compared with last quarter, NVIDIA gained a little bit of marketshare from AMD. The former's GeForce line now holds 70.5 percent of the market whereas the AMD Radeon lineup has a marketshare of 29.5 percent. The difference with the previous quarter is just 0.3 percent so depending on the margin of error the marketshare of both companies looks rather stable.