At the same conference, Intel showed its 10nm SRAM design and said it's "within 15 percent of the smallest reported 7nm cells". EE Times quotes an unnamed analyst who correctly points out that it's highly unusual for Intel to get on stage and say they're only 15 percent behind the competition.
Intel described 0.0312-mm2 high density and 0.0367-mm2 low-voltage SRAM bitcells made in its 10-nm process. Samsung’s 6T 256-Mbit device has a 0.026-mm2 bitcell.Then again, others are skeptical about whether Samsung can make SRAM with EUV in volume. David Kanter from Real World Tech notes Intel and TSMC are much more conservative on EUV than Samsung, and hints there are probably reasons for that. Samsung declined to confirm plans regarding the timeline to implement EUV for volume production.
The Intel design shows 0.62–0.58x scaling compared to its 14-nm SRAM, maintaining Moore’s law and “within 15 percent of the smallest reported 7-nm cell,” said Intel’s Zheng Gui, pointing to smaller 7-nm SRAMs from Samsung this year and TSMC at ISSCC 2017.
Things are slowly going the right way for EUV, the new production technique has seen many years of delays but it looks like it will finally be ready for mass production in the near future. That's a big shift from where the industry was a couple of years ago, when many doubted whether EUV would ever be viable.