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Nintendo Wii - What's In A Name?
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Posted on Sunday, April 30 2006 @ 01:28:57 CEST by Thomas De Maesschalck |
The TechZone has an editorial about the name of Nintendo’s new game console.
Nintendo has placed itself at a marketing disadvantage with this decision because they will have to sell the name to consumers. The name is not self-explanatory and people will have to hear the little story behind the name to really understand it. Names like Playstation, Xbox, and Gamecube are all fairly easy for people to grasp because they know it’s a station, box, or cube plays games. But what is a Wii?
Read more over at The Tech Zone.
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