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October 26, 2016 
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Google gets rid of Googlebombing

Posted on Friday, January 26 2007 @ 18:51:26 CET by

Google says on its webmaster blog that it has improved its analysis of link structures on the web to minimize the impact of so-called "Googlebombs". For instance, searches for "miserable failure" on Google no longer link to George W. Bush's biography.
The next natural question to ask is "Why doesn't Google just edit these search results by hand?" To answer that, you need to know a little bit about how Google works. When we're faced with a bad search result or a relevance problem, our first instinct is to look for an automatic way to solve the problem instead of trying to fix a particular search by hand. Algorithms are great because they scale well: computers can process lots of data very fast, and robust algorithms often work well in many different languages. That's what we did in this case, and the extra effort to find a good algorithm helps detect Googlebombs in many different languages. We wouldn't claim that this change handles every prank that someone has attempted.



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