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Apple iTunes DRM-free songs now for 99 cents

Posted on Wednesday, October 17 2007 @ 14:34:26 CEST by

One of the surprising bits of news that reached us today is that Apple decided to lower the price of its DRM-free "iTunes Plus" songs from $1.29 to $0.99.

This brings to pricing of Apple's DRM-free songs closer to the pricing of songs offered by Amazon and Wal-Mart.
The price drop follows the recent entry of Amazon into the digital music market with DRM-free tracks from a broader array of recording companies, some of them for as low as 89 cents a song. Most MP3s on Wal-Mart's online store are 94 cents a track. Neither company so far has eaten meaningfully into the online business of iTunes, now the third largest retailer of music in the U.S.



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