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Effective December 1st, the manufacturer's suggested resale price for the company's 22-inch widescreen switchable 3D/2D monitor will be $399.00. The new price has already been reflected at various online e-tailers with plans for availability at in-store retailers to be disclosed in the coming weeks.

"3D isn't new but our approach to it is. We're pioneering new 3D with active programs in display and glasses design, stereoscopic 3D software drivers and media players, 3D players groups, events, and networking, 3D content certification and enablement, and system solution partnerships," stated Thomas Striegler, CEO of iZ3D LLC. The price change, which makes our solution more affordable than ever, is just the latest 3D milestone we've crossed as the leader in this new frontier," he added.

iZ3D premiered its first generation 17-inch 3D monitor in 2006. Improvements in the technology, design, and in-house software drivers converged in 2007 with the release of the 22-inch widescreen model. While critically acclaimed and hailed by customers, the initial price of $999 was beyond the reach of most gamers.

The new $399 solution price, roughly the price of 5-10 games, includes:
-- 22-inch widescreen switchable 3D/2D monitor
-- iZ3D output and anaglyph output drivers
-- 3 pairs of passive linear polarized glasses
-- All power and video cables
-- Quick start guide
-- 1 Year warranty
-- Technical Support
-- Free membership in iZ3D's upcoming 3D gaming league

iZ3D also offers the 22-inch monitor in six special edition custom-painted models created by Smooth Creations. These models, available only at www.iz3d.com, were commissioned at the request of customers that wanted their 3D monitors to stand out at LAN parties and grab attention. The custom-painted monitor price has also been reduced to $549.00.