Sony, the world's largest consumer-electronics group, is having trouble meeting soaring demand for flat televisions as its assembly lines did not gear up quickly enough, a senior official said on Friday.
"We are having trouble meeting demand in flat TVs," Chris Beering, president of Sony Europe, told Reuters in an interview, saying the assembly lines were working flat out. "I do not think there is overcapacity in assembly." There was no problem in the supply of the panels.
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