Microsoft senior vice president Bill Veghte told analysts at the UBS Global Technology and Services Conference that Windows 7 is unlikely to jolt the PC market.
"History would tell us that generally as you ship a Windows release into the market...the bump is very modest," Microsoft senior vice president Bill Veghte said in a "fireside chat" at the UBS Global Technology and Services Conference. "You will see a little bit, but it is modest."
Veghte announced last week that Microsoft plans to ship Windows 7 on Oct. 22. The company will also have a program in the coming weeks through which those who buy a new PC with Windows Vista will get a free or low-cost upgrade to Windows 7. A leaked memo from Best Buy suggests that the program will kick off at the end of this month.
On the business side, Veghte said that there is "very good enthusiasm around Windows 7," but that will not be the biggest factor in the decision by corporations about when to upgrade their computers.