The New York Post claims Google isn't at ease since the launch of Microsoft's new Bing search engine. The newspaper claims Google co-founder Sergey Brin is so rattled by the launch of Bing that he himself is leading a team of top search engineers to work on urgent upgrades to his search engine.
Brin, according to sources inside the tech behemoth, is himself leading the team of search-engine specialists in an effort to determine how Bing's crucial search algorithm differs from that used by the company he founded in 1998 with Stanford University classmate Larry Page.
"New search engines have come and gone in the past 10 years, but Bing seems to be of particular interest to Sergey," said one insider, who spoke on the condition of anonymity.
The move by Brin is unusual, as it is rare these days for the Google founders to have such hands-on involvement in day-to-day operations at the company, the source added.