They expected a sharper increase in the PC component sales in order to accommodate the brand new Windows 8 operating system. Despite the fact that Windows 8 did increase system sales, especially on the notebook side, it didn’t create the same effect for the desktop PC component side of the industry.
People who rely on game sales, i.e. AIBs, still hope that a few top titles like Call of Duty Black Ops 2 might boost some sales for them. The general impression is that Windows 8 did not make much of a difference.
“Windows 8 has not really had the real lift we would have liked,” tells us a high ranking industry source who works for a major PC component manufacturer.
Windows 8 not resulting in big PC sales boost
Posted on Wednesday, November 14 2012 @ 13:12 CET by Thomas De Maesschalck