Canon today announced four new A-series PowerShot digital cameras:
PowerShot A700 Digital Camera
A new addition to the line-up of PowerShot A-Series digital cameras, the PowerShot A700 model features six-megapixel resolution together with a retractable 6x 35-210mm optical zoom lens (35mm equivalent). The A700 model incorporates 22 shooting modes from fully automatic to fully manual to achieve optimum results for any photographic application. The new camera is also compatible with optional wide angle and telephoto lens converters, as well as a close-up lens and a wireless flash unit.
The A700 model offers ISO equivalent speed ratings ranging from 80 to 800 with dramatically less noise at ISO 400 than previous PowerShot models. The camera also features a large 2.5-inch 115,000-pixel LCD color monitor, making it easier than ever to review captured images and even to do limited in-camera image editing and retouching such as a new Face Brightener function to help compensate for backlit images. The PowerShot A700 digital camera will be available in March for an estimated selling price of $349.99.
PowerShot A540 Digital Camera
Except for its retractable 4x optical zoom lens with a focal length of 35-140mm (35mm equivalent); the PowerShot A540 digital camera is virtually identical to the PowerShot A700 model. Like the PowerShot A700 digital camera, the PowerShot A540 model features six-megapixel resolution and a 2.5-inch LCD screen. It also accepts Canon's optional wide and tele converter lenses as well as a close-up lens and wireless flash. An optional waterproof housing system (with a depth rating of 40m/130 feet) is available expressly for the PowerShot A540 camera, making this model a natural for underwater photo enthusiasts, SCUBA divers and even snorkelers. Replacing 2005's top-selling PowerShot A520 model, the PowerShot A540 digital camera will be available in March for an estimated selling price of $299.99.
PowerShot A530 Digital Camera
The heir apparent to 2005's enormously popular PowerShot A510 digital camera, the new PowerShot A530 model features a five-megapixel CCD image sensor, the faster 80-800 ISO equivalent speed setting range and the same 4x retractable optical zoom lens with a focal length of 35-140mm (35mm equivalent) as the PowerShot A540 model. The PowerShot A530 digital camera features a 1.8-inch 115,000-pixel LCD screen and will be available in March for an estimated selling price of $229.99.
PowerShot A430 Digital Camera
The line's entry-level PowerShot A430 digital camera has a four-megapixel CCD image sensor and a 4x optical zoom (compared with the A410 digital camera's 3.2 megapixel resolution and 3.2x optical zoom). Its movie mode also includes sound and maintains an ISO equivalent setting range of 50 to 400. Equipped with a 1.8-inch LCD screen, the PowerShot A430 digital camera will also be available in March at an estimated selling price of $179.99.