Apple Boot Camp - a bold move

Posted on Friday, Apr 07 2006 @ 12:10 CEST by Thomas De Maesschalck
Analyst say Apple's launch of Boot Camp is a bold move. By launching this application the company created one of the most versatile computer platforms on the market today and became a lot more attractive to switchers and people that were on the fence.
Michael Gartenberg, vice president and research director at market-research firm JupiterResearch, agrees. “It removes one of the last obstacles for people considering Macintosh, but still feel they still need to run Windows or a particular Windows application,” added Gartenberg, who described Boot Camp’s release as “a very bold move by Apple.”

Being able to boot an Intel-based Mac gives potential switchers the opportunity to test the operating systems side-by-side. And the importance of that should not be underestimated, according to Gartner/G2 research director Mike McGuire.
More details over at MacWorld.


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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