Podcasts more popular than online dating

Posted on Saturday, July 15 2006 @ 19:21 CEST by Thomas De Maesschalck
A survey from Nielsen//NetRatings found that U.S. internet users are more likely to download a podcast than try and find a partner online.
According to research firm Nielsen//NetRatings, 9.2 million web users, nearly seven per cent of the online adult US population, recently downloaded an audio podcast.

Video podcasts accounted for four per cent of the audience with 5.6 million users.

In comparison, online daters only added up to 3.9 per cent, while those that publish blogs amounted to 4.8 per cent.

Read more at VNU Net.

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