Xbox 360 HD DVD drive priced at $170

Posted on Wednesday, September 20 2006 @ 23:32 CEST by Thomas De Maesschalck
Microsoft will release the HD DVD upgrade for its Xbox 360 console on November 17, the release date of the PlayStation 3. The drive will be available for about $170.
The announcement, made at the Tokyo Game Show 2006, came as part of a strengthened marketing initiative for the Xbox 360 in a time when Sony and Nintendo are gearing up for the release of their next-gen game consoles. The price of the HD DVD drive, ¥19,800 or about $168, is well below previous estimates and increases the pricing pressure on Sony.

According to Microsoft, the new drive is 1080p capable, which puts the high-end and hard drive-equipped (20 GB) Xbox 360 in direct competition with the HDMI, 1080p capable PS3. However, the Xbox 360 system will be offered in a market dominated by the Playstation for around $480, while the comparable PS3 system with a 60 GB drive will retail for about $600. Pricing and availability for the HD DVD drive in the US have not been announced.
More info at TG Daily.

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