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December 4, 2016 
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Movie studios forcing anti-piracy rules on Apple

Posted on Monday, December 04 2006 @ 09:00:53 CET by


Some of Hollywood's biggest movie studios, Universal, 20th Century Fox, Paramount and Warner Bros, are in talks with Apple about making their movies available on iTunes.
After months of discussion, a sticking point has emerged over the studios’ demand that Apple limit the number of devices that can use a film downloaded from iTunes.

The studios want to avoid the experience of the music industry, which has yet to recover from years of illegal digital piracy. Apple must introduce a “new model” for feature film content delivery, said one studio executive involved in the talks.

With the average cost of a blockbuster film approaching $100m, movie studios had more to lose than music companies, he added. “We’re very willing to do a deal but we’re keen to get some concessions from Apple that will account for the differences between the value of music and television content and feature film content.”
More info at FT.


 



 

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