Apple notebook market share drops

Posted on Sunday, March 25 2007 @ 4:21 CEST by Thomas De Maesschalck
A research from DisplaySearch indicates shipments of Apple notebooks dropped 2 percent in the fourth quarter of 2006, compared to the third quarter. The company's market share dropped 0.7 percent in the same period, putting the company in the ninth place among its major competitors:
Hewlett-Packard took the top spot surging more than 29 percent and capturing 20 percent of the market. Dell remained in second place with 15 percent market share, despite dropping two percent quarter to quarter, while Acer gained 29 percent to finish third with 13.3 percent market share.

Rounding out the list are Toshiba (9.8 percent share), Lenovo (8.4 percent), Fujitsu-Siemens (5.3 percent), Sony (5 percent), Asus (4.4 percent) and Apple (4.1 percent).

DisplaySearch said the uptick for some of the companies could be seen in the ads around Black Friday and the lower pricing strategies for the notebooks -- a strategy Apple typically stays away from.


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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