DV Hardware - bringing you the hottest news about processors, graphics cards, Intel, AMD, NVIDIA, hardware and technology!

   Home | News submit | News Archives | Reviews | Articles | Howto's | Advertise
 
DarkVision Hardware - Daily tech news
January 19, 2018 
Main Menu
Home
Info
News archives
Articles
Howto
Reviews
 

Who's Online
There are currently 119 people online.

 

Latest Reviews
Arctic BioniX F120 and F140 fans
Jaybird Freedom 2 wireless sport headphones
Ewin Racing Champion gaming chair
Zowie P-TF Rough mousepad
Zowie FK mouse
BitFenix Ronin case
Ozone Rage ST headset
Lamptron FC-10 SE fan controller
 

Follow us
RSS
 

Google to expand TV advertising business?

Posted on Thursday, April 12 2007 @ 08:20:19 CEST by


According to CNET, Google is in talks with satellite TV broadcaster DirectTV:
The report comes a month after reports that Google had signed a similar deal with its first major customer, EchoStar Communication's Dish Network. EchoStar and Google confirmed last week that they had partnered to create an automated system for buying, selling and measuring the impact of TV ads running on EchoStar's national, 125-channel Dish Network.

"We cannot comment on market rumor or speculation," Google spokesman Brandon McCormick said in response to the VentureBeat report. DirecTV was not immediately available to comment.

Google, whose pay-per-click Web search ad system has transformed the effectiveness of online advertising, aims to bring the same measurability to offline media including radio, print--and starting in May--TV, via EchoStar.

According to VentureBeat, Google's deal with DirecTV has been hung up by DirecTV's ownership restructuring.




 



 

DV Hardware - Privacy statement
All logos and trademarks are property of their respective owner.
The comments are property of their posters, all the rest © 2002-2017 DM Media Group bvba