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Starbucks gives away 50 million iTunes songs

Posted on Tuesday, September 25 2007 @ 01:52:55 CEST by

Starbucks announced a deal with Apple to give away 1.5 million iTunes songs per day between October 2 and November 7 in its U.S. stores.
Customers will receive free "song of the day" cards to download music chosen by Starbucks, including tunes by Bob Dylan, Joni Mitchell, Keith Urban and KT Tunstall.

The cards will be available in all U.S. Starbucks stores, although the broader rollout of free access to Apple's iTunes Wi-Fi Music Store begins at 600 Starbucks locations in Seattle and New York on Oct. 2.

Customers will have until the end of the year to redeem the cards.

The deal with Apple will let Starbucks customers access the iTunes store with no connection fee or hot-spot login.

A feature called "Now Playing" will show customers what's playing over the sound system and let them buy it from iTunes for the usual price — 99 cents per song.
Source: Seattle Times



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