Creative audio card problems with WoW

The new audio implementation in WoW uses a 3rd party audio middleware system which offers a generic software mixer with some reverb effects. Creative has worked with the middleware company in question and already implemented a hardware audio path that enables 3D audio mixing and DSP based effects processing on Audigy and X-Fi cards. "Bioshock" uses this system to great effect, and it is relatively straight forward for developers to support. We have offered to help Blizzard enable this hardware audio path but they haven't taken us up on it.

Many Creative soundcard owners are pointing out that their audio experience is nowhere near as compelling as it used to be, which is a great shame. We will continue to seek a better resolution to the current situation with Blizzard. In the interim, we would encourage Creative soundcard owners to let Blizzard know that they would very much like to have their audio experience restored to its former glory.