Google to provide driving directions at gas pumps

Posted on Sunday, Nov 11 2007 @ 21:30 CET by Thomas De Maesschalck
New gas pumps made by Gilbarco Veeder-Root feature technology from Google to provide travellers with driving directions:
The pumps, made by Gilbarco Veeder-Root, include an Internet connection and will display Google's mapping service in color on a small screen. Motorists will be able to scroll through several categories to find local landmarks, hotels, restaurants and hospitals selected by the gas station's owner.

After the driver selects a destination, the pump will print out directions. Eventually, Gilbarco Veeder-Root hopes to enable motorists to type in a specific address and get directions.

"We think the service will create more customer loyalty for retailers," said Gilbarco Veeder-Root spokeswoman Lucy Sackett.

Greensboro, N.C.-based Gilbarco Veeder-Root will initially offer the service in about 3,500 gas pumps and expand based on retailer demand.

Unlike most of Google's services, this one won't include ads bringing the company income. But participating retailers will be able to make extra money from other merchants that offer coupons on the service.
Source: Yahoo News


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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