DV Hardware - bringing you the hottest news about processors, graphics cards, Intel, AMD, NVIDIA, hardware and technology!
   Home | News submit | News Archives | Reviews | Articles | Howto's | Advertise
DarkVision Hardware - Daily tech news
July 8, 2020 
Main Menu
News archives

Who's Online
There are currently 93 people online.


Latest Reviews
Ewin Racing Flash gaming chair
Arctic BioniX F120 and F140 fans
Jaybird Freedom 2 wireless sport headphones
Ewin Racing Champion gaming chair
Zowie P-TF Rough mousepad
Zowie FK mouse
BitFenix Ronin case
Ozone Rage ST headset

Follow us

Panasonic wants 15% of digicam market by 2009

Posted on Monday, February 04 2008 @ 03:51:11 CET by

CNET writes Panasonic has big plans for the digital camera market. The firm hopes to achieve a 15% marketshare by 2009:
"We will try our best to achieve 15 percent market share by 2009," Tokihazu Matsumoto, director of the company's digital still camera business unit, said at a news conference at the Photo Marketing Association trade show here. "We aim to become one of the top camera brands in the industry."

The company also is hoping to reach 15 million units globally during the fiscal year, which for Panasonic runs through March 2010.

That's a big step up from the 10 percent share the company said it had for fiscal 2007. To reach its goal, Panasonic said, it hopes for 13 percent share in 2008, Matsumoto said.

Panasonic's goal is "aggressive," given that the digital camera market isn't growing much and most sales are to repeat buyers, said InfoTrends analyst Ed Lee.

"To get to 15 percent means they're going to have to climb over a few manufacturers to get there," Lee said. Specifically, that means Sony, with a market share percentage already in the high teens, and Canon, with market share exceeding 20 percent.



DV Hardware - Privacy statement
All logos and trademarks are property of their respective owner.
The comments are property of their posters, all the rest © 2002-2019 DM Media Group bvba