AMD debuts Business Class

Posted on Monday, Apr 28 2008 @ 16:46 CEST by Thomas De Maesschalck
AMD announced a new label called Business Class, computers with AMD's Business Class label will feature enhanced warranty, stability and longetivity.
Delivering Energy-Efficient Performance
With AMD Business Class, AMD underscores its commitment to helping businesses meet real-world productivity needs, while working to keep energy consumption in check. Stable commercial AMD Phenom X3 processors offer an excellent upgrade path from dual-core for those power-users who need the advantages of an additional processing core for multi-threaded applications and heavy multitasking scenarios, without the added cost of quad-core. The low-idle power delivered by the combination of AMD processors and the AMD 780V chipset enable manufacturers to meet new ENERGY STAR® 4.0 requirements, resulting in reduced power consumption and small form factors that can save space. Additionally, two of the AMD Athlon processors featured in the new commercial offerings are 45-watts, an industry first.

“Small and large businesses alike require standardized desktop systems that deliver stability for 12 to 18 months and the flexibility to choose configurations that best fit user requirements,” said Bob O'Donnell, vice president, IDC. “Standardized platforms that deliver greater stability and longevity, improved productivity and energy savings better meet the needs of businesses today.”

Industry-leading Stability and Longevity
With AMD Business Class, businesses can build a computing infrastructure that does more, longer. AMD Business Class enables commercial desktop platforms featuring up to 24-month image stability across the platform to help enable greater cross-generation compatibility and longer PC lifecycles to help minimize IT disruptions. The commercial desktop platform is also designed to take full advantage of the rich visual experience and enhanced productivity features of Windows Vista® and enables businesses to upgrade when the time is right.

“Dell continues to focus on simplifying IT, delivering business desktop solutions that help eliminate the hassles and high cost of technology transitions,” said Darrel Ward, director, Dell Product Group. “The Dell OptiPlex 740 with AMD Business Class technology and AMD Phenom processors takes that commitment to another level with systems that are extremely manageable, stable and energy efficient.”

“From small businesses to multinational enterprises, business computing users require the utmost in productivity,” said Mike Nash, corporate vice president of Windows Product Management at Microsoft Corp. “With that in mind, we are pleased that the AMD Business Class Platform will enable business users of Windows Vista to take advantage of the advances offered by multi-core technology.”

Essential Security and Manageability
AMD Business Class platforms offer future-ready solutions with the features and interoperability businesses need. AMD supports choice in the marketplace and is committed to open security standards (TCG – Trusted Computing Group) and management standards (DMTF – the Distributed Management Task Force) that support today’s increasingly diverse IT environments rather than locking businesses into expensive, proprietary technology. AMD is actively involved in defining and evolving the DMTF’s Desktop and mobile Architecture for System Hardware (DASH) suite of specifications that are designed to deliver standards-based Web services management for desktop and mobile client systems.

“DMTF, the industry organization leading the development, adoption and promotion of interoperable management standards and initiatives, applauds AMD for its commitment to delivering open and interoperable standards that reduce overall IT complexity for businesses,” said Winston Bumpus, DMTF president. “Our members are actively defining and evolving the DMTF DASH specification beyond the current capabilities of existing management standards in order to deliver future-ready solutions with the features and interoperability businesses need.”

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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