Intel Atom slower than expected?

FUD Zilla had a chance to play with Intel's Atom 230, this chip runs at 1.6GHz and has a 4W TDP. The editor says the Atom is alright for Internet or office applications but complains the chip is too slow for multimedia applications:

We didn't really have much time to play with this Atom N230-based setup, but as you can see the CPU doesn't really do well in multi-media applications. It doesn't even render that well, as Cinebench was incredibly slow, slower than we've seen in years.

On the other side, the CPU is great for surfing, typing, instant messaging and listening to music. It even plays videos just fine, whether on youtube or some .avi/.mkv files, as long as you use the VideoLAN player or ffdshow.

It doesn't consume much power, but at the same time, in multi-media applications it's slower than older Celerons, including 220 that we tested. Power consumption is only about 5W less compared to the Celeron 220 platform and it will stay under 40W. These first scores leave a bitter taste in the mouth, don't they?

However, it's probably best to wait a bit longer for real reviews as the Atom motherboard they used in the test was a preproduction model with an alpha BIOS. The bad results could partly be caused by immature hardware/software.