Apple announced that they will make a new trimmed version of its iTunes Jukebox software for Motorola. The 2nd largest phone maker, Motorola, will start using this software on some of its cell phones beginning in the first half of 2005.
Apple said that Mac and Windows PC users will be able to transfer their iTunes songs to Motorola cell phones.
"Wouldn't it be great if you could take a dozen of your favorite songs with you on your phone," Jobs said. "We thought it would be great if together Motorola and Apple could give them (consumers) a small taste of what this digital music revolution is about."
Before Jobs appeared on screen, Motorola Chief Executive Edward Zander, holding up a Motorola cell phone and an Apple iPod digital music player, quipped: "It would be great if we could just figure out a way to bring these two devices together."
Apple has sold more than 4 million of its wildly popular and market-leading iPod digital music players and sold more than 100 million tracks on its iTunes online music store since it was launched last April.