The site says the Core i7 brand will be used for the Bloomfield, Lynnfield and Havendale chips and published two i7 logos.
There will be 3 Bloomfield to enter PC market later this year, and the 999USD top-of-the-line Bloomfield is the only Core i7 Extreme Edition processor current revealed.
All i7 processors and i7 Extreme Edition processor will be officially announced in Aug 11st, launch date set to Q4 this year.