Posted on Monday, October 06 2008 @ 22:23 CEST by Thomas De Maesschalck
Kingston
reportedly partnered up with Intel to resell Intel's upcoming solid state disks to its hardware partners, which includes big weights such as Dell and HP.
Traditionally, Kingston is trepid in entering new markets. A good example is the several years Kingston waited to enter the flash-based memory card market. The same market now accounts for a full quarter of Kingston's yearly sales. Kingston attributes its late entry and rapid growth in the memory card market to its broad range of partner firms it sells to.
The SSD market is far from mature and has a long way to go by most accounts before it reaches maturity. Kingston is getting into SSDs while the market is emerging, a big change for the firm. Kingston spokesman David Leong said, "[entering the SSD market] almost flies in the face of the usual Kingston model. This is one market where we believe it will grow quite a bit. The opportunity was there to jump into it right now with Intel."
Mobile Tech Today reports that Kingston and Intel have partnered together in a similar fashion before. The two firms worked together on a memory module that improved the reliability and performance of memory inside servers.
