DV Hardware - bringing you the hottest news about processors, graphics cards, Intel, AMD, NVIDIA, hardware and technology!

   Home | News submit | News Archives | Reviews | Articles | Howto's | Advertise
 
DarkVision Hardware - Daily tech news
January 24, 2018 
Main Menu
Home
Info
News archives
Articles
Howto
Reviews
 

Who's Online
There are currently 157 people online.

 

Latest Reviews
Arctic BioniX F120 and F140 fans
Jaybird Freedom 2 wireless sport headphones
Ewin Racing Champion gaming chair
Zowie P-TF Rough mousepad
Zowie FK mouse
BitFenix Ronin case
Ozone Rage ST headset
Lamptron FC-10 SE fan controller
 

Follow us
RSS
 

MySpace fights piracy with advertising

Posted on Tuesday, November 04 2008 @ 14:42:27 CET by


MySpace came up with a smart way to deal with video clips that contain copyrighted content. Instead of deleting these files, MySpace will use Auditude's online video ad technology to add advertising to pirated clips of MySpace's partners:
Now MySpace will take a different approach with videos produced by partners it makes in its new ad deal.

Under this first partnership, MySpace users will be allowed to upload videos of MTV Networks shows. Technology from Auditude will detect and identify the clip, and overlay an ad on it. Revenue generated from the ads will be shared by MySpace, Auditude and the content copyright holders.

Auditude's chief executive, Adam Cahan, said the system will tag videos with a so-called "attribution overlay" — a semitransparent bar across the bottom of a video that give viewers information like the episode's original air date and a link to buy the episode.

One of these will appear for about 10 to 15 seconds near the start of a video, and be followed by an ad.

The overlays and ads are expected to start showing up on MySpace in the coming weeks, and MySpace and Auditude predicted that new ad formats and ad partners will soon follow.




 



 

DV Hardware - Privacy statement
All logos and trademarks are property of their respective owner.
The comments are property of their posters, all the rest © 2002-2017 DM Media Group bvba