Advanced Micro Devices will take the high road and the low road in the chip market.
Executives here at the company's annual analyst meeting on Friday outlined a strategy that will, ideally, allow AMD to take market share in the server, corporate desktop and notebook space as well as penetrate the consumer device market with chips based around the same so-called x86 architecture.
"We're talking x86 chips down to a buck," said AMD CEO Hector Ruiz, who added that the chip markets AMD participates in should grow relatively well.
Read more at Cnet
AMD sketches out new high-end, low-end chips
Posted on Monday, Nov 15 2004 @ 18:57 CET by Thomas De Maesschalck