By adopting TI's DRP-based single-chip technology for its future mobile phones, Nokia intends to increase its proven innovation and leadership position in the marketplace. Cost, size, power and performance optimizations are crucial, especially for high-volume entry-level mobile phones. The combination of Nokia's world-leading expertise in mobile devices with TI's DRP based single-chip technology will take this optimization to a higher level. As a first step, Nokia phones based on the single-chip solution will target the entry-level mobile phone market, particularly in high-growth regions such as India and China.
"TI's advanced DRP technology, combined with our systems expertise, will enable us to deliver smaller, sleeker handsets with the latest voice, data, and multimedia capabilities without increasing size and power consumption," said Juha Pinomaa, Vice President, Entry Business Line, Nokia. "By incorporating TI's DRP technology into a single chip, future Nokia mobile phones will provide the ideal mix of cool features and cost-effectiveness, making them more attractive to the mass marketplace."
Nokia to deliver cheaper cell phones - with TI's single-chip solution
Posted on Monday, January 24 2005 @ 21:22 CET by Thomas De Maesschalck
Nokia announced it will use Texas Instruments' new single-chip Digital RF Processor (DRP) technology in its future cell phones. This will enable Nokia to offer cheaper phones, especially in the high-volume entry markets.