THQ announced it will focus more on the digital business and laid off 60 employees at its studios. The game publisher renamed its Juice Games and Rainbow Studios, both will now be entirely focused on digitally distributed games.
Today, in a step to realign its business towards digital, THQ announced that it's changing the focus of both Juice Games and Rainbow Studios. Unfortunately for the staff at these locations, the reorganization also means about 60 layoffs.
Juice and Rainbow will be renamed THQ Digital Studios Warrington and THQ Digital Studios Phoenix, respectively, and will now be entirely focused on creating digitally distributed games "based on THQ’s core game brands and new original intellectual properties." The Digital Studios will also collaborate on the "implementation of a portfolio-wide community platform to connect consumers to all of THQ’s core games." This will be done with proprietary technology developed by THQ Digital Studios Warrington.